Asia Pacific Businesses Identify Zero Trust as Key to Addressing Increasing Cyber Attacks and Flexible Workforces

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SINGAPORE–(BUSINESS WIRE) – Cloudflare, Inc. (NYSE: NET), the security, performance, and reliability company that helps build a better Internet, today released new insights into security practices in the Asia-Pacific region, showing how businesses are dealing with increasing Avoid cyber attacks and a flexible workforce. The survey confirmed that attacks are increasing across the region and companies are looking for new ways to protect their employees by turning to zero trust security models.

Companies could not rely on outdated security procedures as cyberattacks increased

According to the study, conducted by 1,000 IT and cybersecurity decision-makers and influencers in Australia, India, Japan, Malaysia and Singapore, more than half (54%) of businesses in the Asia-Pacific region will have more security incidents by 2021 experienced than last year. And with attacks on the rise, 83% of respondents said they need to change their IT security practices.

Securing a flexible workforce keeps IT executives awake at night

The study also found that due to the pandemic, companies were not prepared to cope with the challenges of remote working and additional security risks. According to the survey, 44% of respondents said the pandemic had a significant impact on their company’s approach to IT security, and 77% shared IT security as one of the main areas of “keeping them up at night”.

As companies make their way through a post-pandemic world, 88% of respondents said their company will implement a flexible workforce – a combination of going back to the office and working from home in the future, a move that likely makes the way we work will change forever. This hybrid work model requires a security strategy that can maximize productivity regardless of location without affecting IT networks and infrastructure.

Companies rely on zero trust security models to protect their employees

The study also shows that a majority – 86% of companies – are familiar with Zero Trust and 66% of those surveyed stated that they had implemented a Zero Trust strategy. Of those who have not yet implemented Zero Trust, 58% said they will implement a Zero Trust strategy in the next 12 months.

However, companies face a number of challenges when it comes to integrating Zero Trust into their IT security strategy. 67% of the respondents stated that the greatest risk to their implementation ability is the lack of internal IT security experts. Likewise, training internal stakeholders to get involved and allocating the appropriate financial resources are critical to the implementation of Zero Trust.

Zero trust security for the modern business

Organizations have traditionally used a castle-and-moat approach to security, which creates a barrier between the corporate network and external threats. After applications moved to the cloud and more employees left the office, that model broke. Today’s new landscape calls for a zero trust approach in which organizations do not automatically trust requests to corporate data or resources and instead review every attempt to connect to corporate systems before granting them access. A zero trust architecture doesn’t trust anyone or anything.

“Companies are moving towards a hybrid way of working, and the only way to secure today’s work-from-where economy is to secure each individual employee. That means protecting your individual networks, devices and access to business-critical applications. Cloudflare understands the importance of enabling organizations of all sizes to seamlessly meet their security and network needs no matter how their business needs or work environments change, “said Jonathon Dixon, vice president and general manager, Asia Pacific , Japan and China from Cloudflare.

In October 2020, Cloudflare launched Cloudflare One, a zero trust, network-as-a-service (NaaS) solution for businesses that securely connects remote users, offices and data centers with each other and with the resources they need. This unified solution enables fast and secure connections to workplace applications, enables teams to use an app without exposing it to the public internet, makes personal devices safe for business use, and works in any environment with any cloud provider. Cloudflare’s Zero Trust solution resides on its global network spanning 250 cities in more than 100 countries, including 84 cities in Asia Pacific, Japan and China.

Today, some of the most discerning companies in the Asia Pacific region turn to Cloudflare for their zero trust security needs, including Canva and Kathmandu. “Because we have a hybrid way of working, enabling remote collaboration to scale is a priority. Implementing a zero trust strategy allows us to focus on adding value to our platform, growing the team and expanding into new markets with confidence, ”said Jim Tyrrell, Head of Infrastructure, Canva.

For more information on the APAC Zero Trust Survey, see the following resources:

Survey methodology

This survey was conducted by The Leading Edge on behalf of Cloudflare. A total of 1,006 IT and cybersecurity decision-makers and influencers from organizations with more than 500 employees in the financial services, healthcare, public sector, technology and e-commerce sectors in Australia, Japan, Singapore, India and Malaysia (n = 200 to 200) 203 per country) were surveyed online and recruited via general business panels. The survey examined the impact of the pandemic on companies, current IT security challenges and the awareness, introduction and implementation of Zero Trust and was carried out in August 2021.

About Cloudflare

Cloudflare, Inc. (www.cloudflare.com / @cloudflare) is committed to helping build a better internet. Cloudflare’s suite of products protects and accelerates any internet application online without adding hardware, installing software or changing a line of code. With internet properties operated by Cloudflare, all web traffic is routed through its intelligent global network, which gets smarter with every request. As a result, they see a significant improvement in performance and a decrease in spam and other attacks. Cloudflare was included in Entrepreneur Magazine’s list of Top Company Cultures 2018 and was voted one of the most innovative companies in the world by Fast Company 2019. Cloudflare is headquartered in San Francisco, California and has offices in Austin, TX, Champaign, IL, New York, NY, San Jose, CA, Seattle, WA, Washington, DC, Toronto, Lisbon, London, Munich, Paris, Beijing, Singapore, Sydney and Tokyo.

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