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MotoAmerica welcomes AutoParts4Less.com as title sponsor of the MotoAmerica Championship 2022 and 2023
Highly successful aftermarket auto parts e-commerce platform becomes title sponsor of Auto Parts 4Less MotoAmerica Championship Series 2022 and 2023
Irvine, California (November 2, 2021) – MotoAmerica, North America’s premier motorcycle road racing series, is pleased to announce that AutoParts4Less.com, the digital auto parts marketplace, is the title sponsor of the MotoAmerica Championship Series 2022 and 2023, known as the Auto Parts 4Less MotoAmerica Championship.
The partnership with MotoAmerica will be Auto Parts 4Less’ first venture in motorcycle racing, although the group was NASCAR event sponsor with its LiftKits4Less.com brand and also sponsored a NASCAR Xfinity Series entry with its Auto Parts 4Less brand.
AutoParts4Less.com provides fans, auto parts sellers, and businesses with an easy-to-use platform to sell and buy parts for all vehicles including cars, trucks, boats, RVs, motorcycles, powersports, and more through its multi-vendor marketplace. Buyers buy both parts and installation while having a wide choice of manufacturers. Auto Parts 4Less is a marketplace run by sellers who see more value and want to sell their auto parts online, as well as consumers who want more value when buying auto parts.
“We are excited to have Auto Parts 4Less as the title sponsor for the 2022 and 2023 MotoAmerica Championship seasons,” said MotoAmerica President Wayne Rainey. “This is an important partnership for our series as it brings a new partner outside of the motorcycle industry into MotoAmerica, and it is the first time in our history that we have started our season with a title sponsor. It really shows how far we’ve come in our seven years. This Auto Parts 4Less relationship will fuel our presence and add to our rapidly growing numbers as we continue to build our championship. This sponsorship also makes a lot of sense for Auto Parts 4Less, because our fans become their customers. We can’t wait to start the 2022 season and get this partnership rolling. “
“Our team has always been big motorsport fans, it’s deeply rooted in our corporate culture,” said Christopher Davenport, President of Auto Parts 4Less. “The community is like no other and was an important reason why we are involved with NASCAR and now MotoAmerica. Our platform was built by enthusiasts for enthusiasts, these are our roots. “
“Racing fans tend to have a stronger relationship with their vehicles, especially when it comes to maintenance or tuning,” said Steve Jugan, MotoAmerica’s vice president of Business Development & Partnerships. “This passion is what we love most about racing fans. AutoParts4Less.com offers an advanced experience for those who like to get their hands dirty and work on their vehicles.
“We are looking forward to an exciting racing and business year and are thrilled to be able to support this great sport,” said Tim Armes, CEO of Auto Parts 4Less. “Our market analysts show that motorcyclists rank high when it comes to owning multiple vehicles, which was a big draw for us as our website covers almost all motorized markets.”
The 10-round Auto Parts 4Less MotoAmerica Championship 2022 begins April 8-10 at the Circuit of The Americas in Austin, Texas and ends September 23-25 at Barber Motorsports Park in Birmingham, Alabama.
2022 auto parts 4Less MotoAmerica Championship schedule
8-10 April Circuit of The Americas MotoGP Austin, TX
22.-24. April Michelin Raceway Road Atlanta Braselton, GA
20.-22. May VIRginia International Raceway Alton, VA
3rd-5th June Road America Elkhart Lake, WI
24.-26. June Ridge Motorsports Park Shelton, WA
8-10 July WeatherTech Raceway Laguna Seca Monterey, CA
29.-31. July Brainerd International Raceway Brainerd, MN
19.-21. August Pittsburgh International Race Complex Wampum, PA
September 9-11, New Jersey Motorsports Park Millville, NJ
September 23-25, Barber Motorsports Park Birmingham, AL
About MotoAmerica
MotoAmerica is the North American road racing series, founded in 2014, in which the AMA Superbike Championship is held. MotoAmerica is a subsidiary of KRAVE Group LLC, a partnership that includes three-time 500cc World Champion, two-time AMA Superbike Champion and AMA Hall of Famer Wayne Rainey, ex-racer and former manager of Team Roberts Chuck Aksland, Motorsports marketing directors, include Terry Karges and businessman Richard Varner. For more information on MotoAmerica, please visit www.MotoAmerica.com. You can also follow MotoAmerica on Twitter, Facebook and Instagram.
Via AutoParts4Less.com
AutoParts4Less.com is a digital, multi-seller online marketplace for automotive parts. As a wholly owned subsidiary of The 4Less Group, Inc. (OTCQB: FLES), AutoParts4Less.com offers buyers and qualified sellers a wide range of auto parts for cars, trucks, boats, motorcycles and RVs on a single platform. With the launch of its AutoParts4Less.com automotive marketplace, the company expects to have millions of unique SKUs for sale, as well as multiple sellers for most of the SKUs listed, which in turn will give customers more options. The company is developing best-in-class technology modules to increase visitor conversions by adding how-to content and various other services to the websites. The current marketing and branding strategy currently consists of heavy SEO traffic, pay-per-click and sponsorship of drivers in NASCAR, MotoAmerica and NHRA motorsports. In addition, the AutoParts4Less.com marketplace is highly scalable as a platform business model and can use the network effect, ie the more sellers participate in the platform, the more sellers and thus more buyers are attracted. Information about FLES can be found at www.the4lessgroup.com.
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