Spruce Accelerates 2021 Growth, Emerges as the Largest Apartment Amenity Provider in the United States

By Editor On Sep 15, 2021

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AUSTIN, Texas, September 15, 2021 – (BUSINESS WIRE) – Spruce, the leading provider of lifestyle services to the multi-family sector, today announced remarkable business performance and growth in the first eight months of 2021, including 400% Year-over-year sales growth and expansion in 15 markets in the United States.

Through partnerships and the acquisition of the proptech startup The Minte, Spruce is now the country’s largest provider of home furnishings and supplies over 450,000 apartment buildings.

“We have seen a whirlwind of activity since late 2020,” said Spruce founder and CEO Ben Johnson. “As we continue to grow, we will continue to focus on building a lasting business that we can be proud of. I am grateful to everyone at Spruce, as well as our partners and customers, for their continued trust and commitment.”

Sales and team growth

Annual sales increase by 400% compared to the previous year.
In anticipation of future growth, the number of employees has more than doubled from 45 to 109 at the end of 2020.
Jason Cunningham was promoted to Chief Growth Officer and Zaharo Tsekouras was hired as Chief of Staff.

Customers and strategic partnerships

Announcing a strategic partnership with Lincoln Property Company, one of the largest and most diversified real estate companies in the United States, to provide Spruce’s full range of home services to Lincoln communities. Since then, Lincoln Property Company has expanded its partnership with Spruce to over 100 parishes in Chicago, Texas, Florida and Nashville, Tennessee.
National partnership with American Landmark expanded to over 80 parishes in Texas, North Carolina, Florida and Nashville, Tennessee.
Introduced services to Grand Peaks communities of over 7,000 units across the country including Colorado, Texas, North Carolina, and Florida.
Partnership with Sync Residential, a Houston-based owner / manager who operates Class A communities in Texas and Georgia.
Formed a national partnership with Sherman Residential for its portfolio of communities in Dallas, San Antonio, Nashville, Tennessee, and Charlotte, NC
Added amenities to Olympus Property portfolio of nearly 10,000 units nationally.
Became a national preferred partner at Cardinal Group Management, based in Denver.
Announced a partnership with Portico Management Services for communities in Austin, Dallas, Houston and San Antonio.
Expanded offering with The Morgan Group to serve nearly 13,000 units nationwide.
Has become an added convenience to CAF management for over 12,000 units in Austin, Dallas and Houston.
More than 32,000 units in multiple markets have been added to its national preferred partnership with RPM Living.
Partnered with Livly, a leading enterprise resident experience platform, to further enhance Spruce’s world-class software and service offering for the multi-family industry.

Acquisitions and market expansion

The story goes on

Takeover of the housekeeping startup The Minte.
Expansion of on-demand lifestyle services to the Chicago and Washington, DC markets.
As the largest provider of technically equipped apartments in the country, it currently serves more than 450,000 apartment buildings in 15 markets.

To learn more about spruce, visit getspruce.com.

About spruce

Spruce is the comprehensive lifestyle service provider for the multi-family industry. The Proptech company currently provides housework, housekeeping, pet care, laundry, and dry cleaning to over 1,500 select shared apartments across the country. With the Spruce app, residents can quickly book services from certified, insured and tested professionals. Spruce focuses on providing residents with the highest quality services that meet their needs. The Austin-based company, backed by ventures, employs more than 100 people and is growing rapidly. Follow us on Twitter and LinkedIn.

View source version on businesswire.com: https://www.businesswire.com/news/home/20210915005240/en/

contacts

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Lindsly Penny
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