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NEW YORK & AUSTIN, TX – (BUSINESS WIRE) – Aug. October 2021–
Leading marketing communications agency The Bliss Group announced the launch of a new offering, Bliss Impact. Bliss Impact focuses on consulting, campaign management and collaboration for clients who want to align strategic priorities and sustainable programs with social change.
In a joint statement, Bliss Group CEO Bob Pearson and Managing Partners Michael Roth and Cortney Stapleton explained the ethos behind the creation of Bliss Impact.
“We see a purpose-driven world as one in which we all work consistently to change for the better through our shared views, technologies, investments and policies. We believe that by working with our customers to implement meaningful and inspiring programs, we can work together to create a global society that is fair, thoughtful and consciously impactful. “
Bliss Impact aims to help clients launch and manage purpose-driven initiatives related to the following sectors:
- The environment – protecting the environment, reducing the threat of climate change and adopting alternative energy solutions.
- The workplace – equal opportunities, diversity and inclusion, and the future of work.
- Reputation – Awareness and adherence to new measures, rankings, proxy requests and other benchmarks of company progress.
- Invest – Guidelines on the societal impact of business investments.
- Social engagement – media literacy initiatives, programs to educate the public about cyberbullying and other pro-social endeavors.
- Social Protection – Awareness and education of how bad actors target businesses and consumers and thwart their activities.
- Governance – promoting a policy that has a positive impact on all of the above.
Bliss Impact is The Bliss Group’s latest initiative aimed at leading the way by creating the next model, idea or campaign that will change the lives of our customers and the audiences they serve.
For more information, please visit TheBlissGrp.com.
About the Bliss Group
The Bliss Group is a full-service marketing communications company with extensive expertise in business & professional services, financial services, healthcare and technology. The agency’s leading offers create added value for customers as data, technology and storytelling converge on B2B and B2C marketplaces. The company’s teams are based in New York, New Jersey, and Austin. For more information, please visit TheBlissGrp.com.
View source version on businesswire.com: https://www.businesswire.com/news/home/20211026005317/en/
CONTACT: Media:
Marisha Chinsky
mchinsky@theblissgrp.com
(917) 865-5791
KEY WORD: NEW YORK NEW JERSEY TEXAS UNITED STATES NORTH AMERICA
INDUSTRY KEYWORD: PROFESSIONAL SERVICES MARKETING COMMUNICATION ENVIRONMENT OTHER PROFESSIONAL SERVICES FINANCE
SOURCE: The Bliss Group
Copyright Business Wire 2021.
PUB: 10/26/2021 9:00 AM / DISC: 10/26/2021 9:02 AM
http://www.businesswire.com/news/home/20211026005317/en
Copyright Business Wire 2021.
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