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by: Amanda Dugan, Austin Business Journal
Posted: Nov 18, 2021 / 12:38 PM CST
Updated: 11/18/2021 / 6:50 PM CST
AUSTIN (KXAN) – For many, they’re a nostalgic piece of the past: being dropped off shopping at the mall with friends, snacks at the food court and giggling at the latest goofy knickknacks at Spencer’s. It’s a pastime that many may remember growing up. But how will malls adapt to change as online shopping, two-day delivery, and roadside pick-up become the norm for consumers?
Gone are the days when most people go to the mall to buy clothes. Experts say the next step for the mall industry is not to rely as heavily on these big department stores as Macy’s, Nordstrom, and JCPenney. The point now is to make the mall a place to shop, but also a unique personal experience, such as attending an event or a concert.
“There are malls reforming with an outside space that will serve as a concert hall. Or completely renew the mall. For example, the Highland Mall has been converted into a community college with apartments, retail, shops, retail and yoga in the mall. All an experience like ‘Hey I can’t buy this online but I can do this in one place. These are the things that need to happen most, ”says Austin Business Journal real estate reporter Parimal Rohit.
The north Austin domain is another example of how the shopping experience has changed. It has multiple clothing stores, high-end shopping, restaurants, offices, and residential areas, all of which are an example of a model where consumers have a place to live, work, and play.
Read the full story on the Austin Business Journal website.
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