What Will Become the Next Big Art Destination in the Coming Decade? We Asked 10 Art-World Insiders

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The world is working to get out of a century pandemic. Employment is starting to recover from record lows, but inequality remains high. The US President preaches the value of unity at a time when the country is bitterly divided. But almost everyone agrees on one thing: they really want to celebrate.

Sound familiar? The above paragraph might as well describe the Roaring ’20s of the previous century as it does our own era. The 1920s brought us Art Deco, the automobile, the female voice, the cinema and the Harlem Renaissance. What could the 2020s have in store?

To find out, we asked leading experts to look inside their crystal balls and imagine how the art industry could change over the next decade – from our travels to the ways we raise funds to the arts that we look at.

See their picks for the next big art destination below. For more insights into the art industry’s roaring 2020s, download the Artnet Intelligence Report from autumn 2021.

The angel

Installation view of EJ Hill, Excellentia, Mollitia, Victoria (2018) at the Hammer Museum’s “Made in LA” biennale. Photo: Brian Forrest. Image courtesy of the Hammer Museum.

The angel will continue to gain in importance. As early as 2019, there were more exhibitions on contemporary black art in LA than anywhere in the world. New York is still the center, but LA is more daring.

– Destinee Ross-Sutton, curator and founder of the Ross-Sutton Gallery, New York

Seoul

Visitors look at a site-specific art project called

Visitors look at Do Ho Suh’s site-specific work Home Within Home at the National Museum of Modern and Contemporary Art, Korea in Seoul. Photo Jung Yeon-Je / AFP / Getty Images.

With the announcement of Frieze, in Seoul in 2022 and several galleries opening spaces there, I think it will become an even more important destination for the art world. All the more so since K-pop and K-drama are so widespread and widespread in contemporary culture.

– Ed Tang, co-founder of the consulting firm Art-Bureau, Hong Kong and New York

Seoul. Without doubt. Because of the frieze.

– Pamela Echeverría, Founder of Labor, Mexico City

Lagos

Installation view of ART X Lagos, edition 2019. Courtesy of ART X Lagos

Installation view of ART X Lagos, edition 2019. Courtesy of ART X Lagos

With its intoxicating energy, dynamism and courage as well as being the capital of the African fashion and music scene Lagos has the foundation of being the next major art destination city in the 2020s.

– Tokini Peterside, founder and director of Art X Lagos, Lagos

Accra

Artist David Aplerh documentary Borlabi. Photo: Nii Odzenma, courtesy of the 1957 Gallery, Accra.

Accra! The city has incredible energy and the arts scene has all the necessary elements from academic programs to grassroots initiatives to an emerging commercial sector. Plus, it’s only an hour from Lagoswhich also has a lively scene.

– Aaron Cezar, Director of the Delfina Foundation, London

Austin

Ellsworth Kelly, Austin (2015) at the Blanton Museum in Austin, which has so far avoided layoffs.  Photo © Ellsworth Kelly Foundation, courtesy of the Blanton Museum of Art.

Ellsworth Kelly, Austin (2015) at the Blanton Museum in Austin. Photo © Ellsworth Kelly Foundation, courtesy of the Blanton Museum of Art.

Austin is an obvious choice. More than 500,000 people have moved to Texas in each of the past seven years. Long known for their creative culture alongside a fast-growing tech sector, cities like Austin are draws for millennials and younger populations, as well as older business people, and a natural draw for those looking to host and expand arts initiatives.

Brooke Lampley, Sotheby’s Chair and Global Art Director of Sales, New York

Paris

With the Paris Grand Palais closed for renovations until 2024, the FIAC will take place in the temporary Grand Palais Éphémère and the Galerie Eiffel, both designed by Jean-Michel Wilmotte to mimic their eponymous monuments on the Champ-de-Mars. © Wilmotte et Associés.

Ideally located in the heart of Europe, connected to the main capitals by a fast and reliable rail network, Paris has a charisma and attraction that radiates worldwide.

Jennifer Flay, Director of Fiac, Paris

new York

Martine Gutierrez, ANTI-ICON, Gabriel (2021), New York City. Courtesy of the artist and the Ryan Lee Gallery. Photo: Nicholas Knight, courtesy of the Public Art Fund.

It may sound prosaic, but like Paris in the 1920s, I would say that new York is clearly and once again the greatest art destination of the 2020s. When I talk to international artists, dealers and collectors, they talk longingly about returning to the liveliness and turmoil of New York. In these many long months the creativity has exploded here and people want to be a part of it.

Jill Bokor, Managing Director of Salon Art + Design, New York

Where do you live

Christian Jankowski, Rooftop Routine, 2007. A Performa commission for Performa 07. Photo by Paula Court. Courtesy of Performa

The next big art destination city will be Your city. Visit your local galleries; the ones you didn’t even know existed. We’re not going back to the way it was. Let’s rethink how technology can help enable a healthier relationship between local and global horizontality.

– Victor Wang, Artistic Director of the M Woods Museum, Beijing

A version of this article was published in the fall of 2021 Artnet Intelligence Report, which is exclusively available to Artnet News Pro members. To learn more about the tech tools that will revolutionize the art world, which galleries have the best parties, and how much money NFTs make for auction houses, download the full report here.

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