Yelp Launches Limited-Edition Wallpaper Collection Benefiting Small Businesses in Collaboration With Chasing Paper

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SAN FRANCISCO – (BUSINESS WIRE) – Today, Yelp announced a new collaboration with home decor brand Chasing Paper to introduce a series of three wallpaper prints featuring popular small businesses across the country, the proceeds of which will benefit nonprofits that support local entrepreneurs and business communities. The collection includes one-of-a-kind prints made from sketches of iconic and highly rated small businesses in three cities: New York City, San Francisco and Austin. Waterloo Records in Austin, TX, Liholiho Yacht Club in San Francisco, and Books are Magic in Brooklyn, NY are among the 36 companies featured. All of Yelp’s collaboration contributions and a portion of Chasing Paper’s proceeds are used to support local businesses. The Yelp x Chasing Paper Small Business Wallpaper was designed by graphic designer and illustrator Amanda Giuffre from Noun New York and produced by Chasing Paper. It is available starting today at www.ChasingPaper.com with prices starting at $ 90 for traditional wallpaper.

Yelp is offering to cover the cost of installing wallpaper for the first 30 people, purchase limited edition plates of traditional wallpaper printing, and use Yelp’s Get a Quote feature to hire a service representative. * As a leading destination for Connecting with Local Businesses, Yelp brings millions of users each month to find home service professionals including wallpaper installation specialists, craftsmen, contractors and more.

Proceeds from the sales of Yelp x Chasing Paper Small Business Wallpaper will be donated to nonprofits that work to support local entrepreneurs and small businesses through services such as training and community facilities including: La Cocina in San Francisco, Hot Bread Kitchen in New York and BiGAUSTIN in Austin. ** Each city-themed wallpaper design features a variety of popular local businesses – from hidden gems like NY Dosas, a vegan Indian food truck in New York City, to the famous LGBTQ bar and nightclub Oasis in San Francisco and Austin’s la Barbecue, an LGBTQ and women-run restaurant that redefines bar-b-que in the heart of Texas, with 4.5 stars and over 2,500 reviews.

“At Yelp, our goal is to put small businesses across America in the spotlight, and since we’ve seen a 359% increase in interest in wallpaper installation over the past year, we wanted to provide a fun way for people to experience this trend while celebrating their city’s local favorites, ”said Tara Lewis, Yelp Trend Expert. “We’re thrilled to be partnering with iconic restaurants, bookstores, and other independent businesses with Chasing Paper on this one-of-a-kind wallpaper, and we’re excited to see how people will bring their wallpaper dreams to life with the help of trusted local professionals they connect with on Yelp. ”

“As a small business ourselves, it was very exciting for us to work with Yelp – a small business champion across the country – to create a limited edition wallpaper that would give back to other entrepreneurs and small businesses,” said Elizabeth Rees, founder of Hunting on Paper. “By combining our wallpaper design expertise with the data and platform from Yelp, we can showcase a range of small businesses on the wallpaper that will make a great accent in any living room, kitchen, bathroom or bar counter.”

Yelp hired New York City-based graphic designer and illustrator Amanda Giuffre of Noun New York to design the wallpaper. Inspired by the city around her, at the beginning of the pandemic, Giuffre started doodling her favorite New York City spots when she and many others began to miss the places that made her city feel at home. After seeing Giuffre’s illustrations of her favorite NYC spots, Yelp brought her on board to create exclusive designs that celebrate local favorites and inspire people everywhere to shop small.

Each design is available in three color options: black and white, red and white, and gray and blue. Local businesses were selected by Yelp based on a variety of factors *** and the full list of local businesses included in each wallpaper design is as follows:

New York City:

1. Amy Ruths

2. Bobo

3. Books are magic

4. Dead rabbit

5. From Fara Pizza

6. Freemans

7. Jim’s shoe repair

8. Tacos No. 1

9. NY Dosas

10. Nan Xiang Xia Long Bao

11. Rubys

12. The meatball shop

San Francisco:

1. Comstock Salon

2. Green apple books

3. House of Prime Rib

4. Liholiho Yacht Club

5. Marufuku ramen

6. oasis

7. Shizen

8. Souvla

9. Soup kitchen

10. The beehive

11. Zazie

12. Zuni

Austin:

1. Bird bird biscuit

2. Grandma’s tacos

3. Home slice pizza

4. the grill

5. Lick ice cream

6. Mozart’s

7. Paramount Theater

8. Peter Pan mini golf

9. Spider House Ballroom

10. The picnic

11. Waterloo plates

12. Wheatsville Food Co-op

* The first 30 people to buy the traditional small business wallpaper panels will receive a $ 500 gift card to cover installation costs. Must be booked through the Yelp Request for Quote feature. Recipients must provide evidence of one or more submitted Yelp requests for quotation (screenshot or other image). Does not apply to the purchase of samples of the limited edition print.

** 10 percent of the proceeds from each wallpaper board will be donated to the non-profit organization associated with the city represented. Hot Bread Kitchen and La Cocina are both long-term partners and beneficiaries of the Yelp Foundation.

*** All featured companies were four stars or higher and agreed to be included in the design and participate in the campaign.

About Yelp

Yelp Inc. (www.yelp.com) connects people with great local businesses. With unmatched local business intelligence, photos, and review content, Yelp provides a single, local platform for consumers to discover, connect, and do business with local businesses of all sizes by making it easy to request a quote, put on a wait list, and more make a reservation, appointment or purchase. Yelp was founded in San Francisco in July 2004. Since then, Yelp has gained a foothold in major metropolitan areas in more than 30 countries.

About chasing paper

Chasing Paper (https://chasingpaper.com) was founded in 2013 and is a pioneer and market leader in the home decoration industry, developing beautiful, clever solutions for the modern home. Best known for their signature peel and stick wallpaper, the brand creates well-designed, artistically focused collections of wallpaper, wall stickers, art prints and floor coverings. Chasing Paper offers customers an accessible and fun way to transform spaces of any size.

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